Top executive coach bangs his fist on the boardroom table, points his finger at aspiring millionaires and threatens…
Warning: Do not read this unless you are ready to drastically level up your career, your business, and your income this year.
Dear Business Owner,
Do you ever feel stuck?
Are you tired of the “same old, same old”?
Would you like to drastically level up in your field, profession, or business this year?
Then you’re going to want to read every single word of what I’m about to say.
My name is John Brubaker. The first thing you should know about me is I’m not Ivy-League educated and wasn’t born with a silver spoon in my mouth. Yet, I have the ear of many top CEO’s who come to me for my counsel.
Simply put, I coach individuals and teams to winning performances.
In my past career, I was a college lacrosse coach for 12 years. This may sound glamorous. Behind the scenes it’s not. 90% of the success of any team is recruiting. What people don’t realize is that recruiting wins games more than x’s and o’s ever will.
Coaches are constantly recruiting.
You’re only as good as the people you surround yourself with.
My time as a lacrosse coach, and more recently as an executive coach has taught me two things…
(1) If I’m not REGULARLY getting help from someone who’s “been there, done that”, I won’t make it.
(2) Transformations don’t happen in isolation.
A flower does not bloom in the dark, starved of fresh air, nutrients, and sunlight.
If you’re not communing, sharing, and getting feedback from an ambitious group of like-minded people, you’re dead in the water.
A confident leader trusts his/her own instincts, but also knows that it’s hard to see the picture when you’re in frame. Without other eye balls on your problems, or other minds’ perspectives, you get swept up in the hypnosis of DOING and miss more productive avenues. Without regular injections of fresh ideas, your thinking shrivels up, dries, and cracks like stale wheat.
How do you know if what you’re working on, or the way you’re currently do things is the best approach; the one that will lead to success?
The answer is you don’t unless you get feedback from people with experience.
When I got into executive coaching and consulting, I brought this principle with me.
And I discovered many business leaders agree.
People like Tim Ferris:
The best advice I ever received is that you’re the average of the 5 people you associate with most. I’ve actually heard this from more than one person, including bestselling authors, Drew Houston of Dropbox, and many others who are icons of Silicon Valley. It’s something I re-read every morning. It’s also said that ‘your network is your net worth.’ These two work well together.”
Or “super-connector” Chris Winfield:
The biggest mistake first-time entrepreneurs tend to make is not asking for help OR not asking for the right help from the right people.”
Or business greats like Henry Ford, Thomas Edison, and Andrew Carnegie, who regularly met to “mastermind” as Napoleon Hill described it. In his own words, published in the #1 business book of all time (cited by many top business people today as the most important book they ever read) Think & Grow Rich:
People take on the nature and the habits and the POWER OF THOUGHT of those with whom they associate.”
Forbes recently described joining a mastermind as “the most important business investment you’ll ever make.”
Environment is destiny.
There’s a reason a Harvard education is widely coveted, but it’s not what you think. Sure, you can get a top notch education at an Ivy League school. But the real value in going to Harvard is in WHO you meet. Your roomies are the CEO’s of tomorrow.
This is important for two reasons: first, it’s the connections.
Let’s face it, whose call is a CEO more likely to pick up, some stranger’s or his old college buddy’s? You guessed it. Connections are how deals get done.
Who you know is often more important than what you know.
Second, it’s “peer effect”.
Dartmouth College professor Bruce Sacerdote found that peer influence was the only important factor in a student’s results. His research revealed parental behavior had no effect on student outcomes and peer influence was the only important factor.
In short, he found that students who weren’t getting great grades quickly boosted their GPA when paired with a roommate who was.
(They also found that peer effect had a large influence on criminal behavior and drug abuse.)
Dr. Sacerdote also found multiple studies showing that neighborhood peers have a strong influence on children and adults alike. Peer effect is no different for adults in the “real world”; our habits are contagious. You are the average of the people you most closely associate with.
Look at the five people you call most on your cell phone. Your income, happiness and even your weight and fitness level will be remarkably close to theirs.
Pretty fascinating, right?
It goes deeper…
Dr. Nicholas Christakis, who is the director of The Human Nature lab at Yale University, found that social networks enhance success. What causes this “success contagion” are the mirror neurons in the human brain. We tend to mirror the performance (and results) of those we are observing.
(If you want to see mirror neurons in action, simply smile at someone right now and watch them smile back.)
If you want to make DRAMATIC leaps in your performance and mindset nothing works as well as joining a group of high performers who are making the same progress together.
THAT is precisely what all my top students are doing here:
Meet Yesterday’s Underdogs™
Yesterday’s Underdogs is my membership site. It’s designed to give you tools, coaching and support you need to level up FAST and double your income this year.
Beyond personal access to me and ongoing coaching with me in a group setting, you get access to my most jealously guarded tools, tricks, and strategies for getting more done with less and for rapidly growing your business.
That’s not all…
When you join, you can expect…
- Regular connection with other business owners.
- New networks beyond your own to tap into.
- Access to my most recommended vendors and extensive personal rolodex.
- An informal “board of directors” to help you make decisions.
- A chance to learn from other high performers.
- A confidential and safe space to discuss challenges and problems.
- A laboratory to test and get instant feedback.
- Cement your own knowledge and expertise as you help others.
- And maybe some lifelong friendships and connections.
Why join Yesterday’s Underdogs?
There are literally hundreds of reasons but the biggest one is because this community is the #1 way to quickly improve your results. My underdogs are some of the most driven, creative, intelligent, and talented people you could ever meet. I’m confident you will find the synergy, support and sense of community here second to none.
Many business owners are trying to operate in a vacuum. They have no way of getting support, relieving loneliness, or reducing stress. Often, this sense of isolation drives a wedge in their relationship too.
You may want to tell your spouse or significant other about your wins or challenges but he or she often doesn’t understand. And some days it feels like you have a CFO at home rather than a partner.
You want to talk about your problems and challenges with someone who understands.
You also want feedback.
Having people around to call on when you need it is one of the soundest investments you can make. These are people who talk through tough decisions, and people whose businesses and lives you become a part of.
Are you doing everything you could be doing, to ensure your success?
Is there something you could be doing better, or differently?
Worried your time is being hijacked by others and you’re not getting your big goals done?
It’s hard to work on your business when you’re busy working in your business.
When you join Yesterday’s Underdogs, not only will you discover connections you previously didn’t see, but you’ll find partners and amazing service providers to help your business grow. You’ll find someone to listen and who will understand. You’ll get a fresh perspective.
Let’s say you’re struggling with a hiring decision, or how to fund your expansion. Do you eat bologna sandwiches and live like a pauper for a year to get over the hump? Or is there something you’re missing – a way to do it less painfully?
Simply jump on one of our monthly conference calls or post your question in the members only Facebook group and get instant feedback from me or any of the other experienced entrepreneurs in the group.
What would it be worth to you to get game-changing feedback on your ideas almost instantly?
What if the connections you need to up-level your business RIGHT NOW were only a click away?
One good connection and you’ve blown your meager investment in Yesterday’s Underdogs out of the water.
It’s happened for other members, and it can happen for you.
Take Turf Dawg U.S.A for example:
Our greatest marketing success as a company came through John’s ability to secure us a partnership with the #1 professional lacrosse player in the world and the Deaf Childrens Literacy Project. This key strategic relationship provided us with significant media attention in magazines, online articles and a featured video interview in Inside Lacrosse.”Chris Parisi, CEO, Turf Dawg U.S.A.
What if you could double your income…then double it again?
That’s what’s been happening for Yesterday’s Underdogs member Tyler Brandt of 7 Second Coach:
I keep doubling my income. And I keep reducing the time it takes me to do that. It’s because I’m coachable and I let John Brubaker coach me. If you are smart and you want to be successful, then you’re gonna jump on the John Brubaker train. He has done for me what nobody ever could from a financial and business perspective.”
Or Brenda Fontaine, broker and owner of Fontaine Family Real Estate Team:
Our sales volume has doubled since my book was published. From $50 million in sales volume to $100 million. Most of my recruits have been from personal recommendations who have read my book. Clients and prospective clients are calling to purchase my book. It’s been amazing and I’m so grateful John is my coach!”
Now it’s your turn.
Imagine we’re talking six months from now. Or a year. You’ve doubled your income. What choices does that give you? What kind of life are you able to provide for your family? What trips would you take? What kind of experiences could you have?
Best of all, you’re creating this with a business you love.
No more “chasing” clients.
They’re HAPPY to take your call.
You’ve got status, the respect you deserve, and premier positioning in your market.
In Yesterday’s Underdogs you’ll get the tools, coaching, and connections you need to make this happen in shortest amount of time possible.
What you get when you join Yesterday’s Underdogs™
- A monthly newsletter from me on leadership, performance, and how to take your results to “Stadium Status”.
- Access to the members-only private Facebook group where you can interact with fellow members and quickly get answers or feedback on any pressing need
- Monthly group video conference calls with me featuring celebrity guest experts, member spotlights, and Q&A
- Access to the private members area where you’ll find my 2-Minute Drill Videos: a series of videos teaching you how to quickly put my content into action. (This content can’t be found anywhere else online and is exclusive to members-only)
- My Vetted Vendors: a complete list of the best of the best vendors I’ve personally vetted, for almost any business need
- Access to my most jealously guarded Productivity Tools and Business Growth Tools to ensure you double your results in record time
- Replays of all previous monthly recording calls
- And much, much, more!
Join today for INSTANT ACCESS and discover:
* The #1 thing you must stop doing right now if you want more clients or more success – most business owners are doing this and it’s keeping them stuck
*How to have high-level connections with the power to 10x your business calling you, without needing an “in” or any status whatsoever
*A little known tactic – inspired by one of the 20th century’s most celebrated authors and used by chart-topping musical artists and leading brands – to get people to buy more of your product or service than they need and love you for it
*The marketing secret used by top college prospects and the craft beer brewing industry to all but eliminate your competition
*What many business owners do that causes 80% of them to go out business within the first five years
*Develop a trusted circle of colleagues to help you make decisions and give you feedback on your most pressing problems and challenges
*How to leverage relationships with businesses that are related to yours but not competitors to back fill your pipeline with the highest quality new leads possible (you’ll have the opportunity to these type of joint venture deals with others in the group – this happens all the time in the group and they often end up being lucrative for both parties)
*Why the saying “a rising tide lifts all boats” is true in business and you should look for ways to help others in your industry – even those in direct competition with you!
*A jealously guarded productivity hack of top CEO’s – used by Elon Musk and Jeff Bezos – that allows you to get more done in less time and…
Leaves Others Wondering, “How Does She Do It??”
*Exclusive access to my list of vetted vendors. These are my tried, tested, and true – best of the best – vendors and suppliers for just about any need or problem you might have in your business. How much is your time worth? $100/hour? $200? More? The hours you’d otherwise spend to source these providers will ultimately cost you much more money and time than joining Yesterday’s Underdogs and getting access to this list today (you also get access to my extensive personal rolodex).
*The top secret 168 time management template that lets you trim hours of waste off every week – without ever opening your calendar!
*Death by meetings? The stealthy meeting agenda secret (used by both John D. Rockefeller and college football coaches) to knock out a high-impact boardroom session in a fraction of the time – in fact, if you do this right, you may not even need the meeting in the first place!
*The recruiting secret I discovered as a college coach, and later adapted for business, that one client has been using to DOUBLE his income each of the last three years – beyond simple, you can use this too
*How to use this universal principle, discovered by a 19th century Italian economist to identify who among your existing customers will spend 10x more with you than what they’re currently spending
*A common mistake business owners make with their marketing that leaves them chasing after clients who don’t care whether they hear from you or not
*The Super Fan Formula Worksheet for ascending prospects to clients to raving fans (you’ll never look at your customers the same way when you see this)
*Avoid headaches and frustration using my grab bag of online marketing tools for quickly and easily creating an online presence to rival big companies, without the price tag or years of testing and tweaking (only proven and tested tools and templates)
*The rarely understood “switch” that instantly raises your status in your industry. When you do this you’ll have more job satisfaction, more growth, and will perform at a level you never knew you were capable of. Greater clarity, confidence, and direction – all will be yours.
*The only proven, surefire way, used by the world’s top performers, to double your business in short order
*How to quickly identify your main differentiator to fill your pipeline with prospects eager to work with you…one weird trick for building a following and gaining influence in your niche with social media…four words that make it so you’ll always have all the customers you need and more…a simple method for turning followers into super fans…how to attract attention and free media coverage for your business…the #1 thing most business owners aren’t doing that is sabotaging their growth (this is not easy to do but works fast and saves you a ton of time and aggravation)
Is Yesterday’s Underdogs too expensive?
Expensive compared to what? If you order one latte per day at Starbucks you’d be spending twice as much per month to do zip for your revenue growth. Even if you did nothing else other than implement one of my productivity tips and use one of my recommended vendors, the time savings alone would easily be worth 10x your investment today.
A better question is can you afford not to take advantage of this?
“I don’t have the time.”
Everything inside Yesterday’s Underdogs is designed to save you time. The productivity tools. The 2-minute drills to help you implement. The instant feedback you get from me and other members. Not putting aside even one hour per week to work “on” your business, as opposed to “in” your business is a near guarantee you’ll remain stuck at your current level.
“I just want the tools and coaching – not the community.”
Fine, too! While I encourage you to take advantage of picking my brain and those of your fellow members, no one will force you. I certainly have students who prefer to take in the content on their own time by reading the weekly newsletters or watching the recording of the monthly call. And they love their membership just as much as the folks who are more active in the social aspects.
Ok, so here’s the deal…
I’ll give you access to Yesterday’s Underdogs for just $99/mo. That’s a drop in the bucket compared to what my coaching clients or corporate clients pay to have this kind of access to me, the proven tools, and my extensive personal network.
Plus, if at any time – for the rest of your life – you don’t absolutely love your membership (for any reason) I’ll refund you NO QUESTIONS ASKED. It’s a simple as sending me a refund request email to firstname.lastname@example.org .
Simply put, your membership MUST give you certainty that you will dramatically “level up” your business this year…
Or You Don’t Pay!
To get immediate access to all the tools and coaching, just click the orange “Add To Cart” button below:
And I’m not done…
If you join today, I’ll also include:
FAST-ACTION BONUS #1:
Reserved seating at all Coach Bru events ($275 value). Every year we host a couple of breakthrough events, The Stadium Status Summit, and The Ignite Your Sales Summit. Both are designed to help you break through any plateau and grow your business faster. Join today and you’ll get reserved VIP seating near the front, so you don’t miss any of the action.
FAST-ACTION BONUS #2:
20% off all products and courses. Purchase any of my books, audios, or training programs at 20% off retail, including tools from my business growth vault, a turn-key collection of forms, contracts, and templates you need to save time, money and energy when growing your business.
EXCLUSIVE BONUS #3:
Private “911 Call” with Coach Bru ($750 Value). Having a problem? Need help with a persistent business challenge? Your private “911 call” with me entitles you to up to an hour of my time, consulting with you over the phone. A $750 value, yours FREE when you join today.
As you can see, these bonuses alone will return you more than your investment for an entire year of Yesterday’s Underdogs.
One more thing before I go:
This membership is not for everyone. For example, whiners and complainers who never take action (and need constant hand-holding) should not bother joining. Or those easily offended by my occasional rants. Or wantrepreneurs who are always chasing the latest “silver bullet” product that promises fast riches for little-to-no effort.
No offense, but if that’s you, don’t waste your time.
I’m sure there’s a place for you to learn, but it’s not here.
If, on the other hand you’re ready to take action to up-level your life and double your income, then you’ll be right at home in Yesterday’s Underdogs.
Here’s that link again:
Thank you and see you on the “inside”!
P.S. When you Join Yesterday’s Underdogs today for just $99/mo you’ll get all the tools, connections and support to drastically level-up your personal network and double your income – guaranteed, or you don’t pay.
Since I announced this, some of the sharpest, most-committed biz owners anywhere have been rushing in to join, and the success stories have been incredible. If you want to play the game at higher level, you need the right team around you.
Fortune favors the bold.
Take action now, while spots last: